About Shinola

Learn About the brand

Shinola is a design brand with an unwavering commitment to crafting lasting products, from watches to leather goods and beyond. They celebrate timeless design and thoughtful craftsmanship with products and stories that inspire people to live well and be confident in a style that is uniquely their own. Every Shinola watch is handcrafted with Swiss and imported parts by watch artisans in Detroit and made to last for generations.